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Do you think banning ads to protect gamblers is the best idea? Our government often takes it upon themselves to decide what’s good for their citizens. Sometimes this works our great, but other times, their decision seems to be so far removed from public opinion. But one topic that has been subjected to contestation is gambling. There are individuals who ardently oppose the activity, and then there are those who wholeheartedly supported it.
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Both sides make valid points, which is why some countries chose to criminalize it, while others chose to see it and other industry that they can tax and regulate. With the latter group, another issue arises – the issue of promotion of gambling. There’s no denying that the industry brings in millions of dollars in revenue, but it can be harmful if left unchecked.
Gambling addiction can be a serious issue that plagues numerous people worldwide. Anything without moderation is harmful. Which is why we highly recommend learning from reputable sites, by picking up tips and tricks from only the best of pros. Which is why some places to regulate, or completely prohibit any adverts that encourage gambling. But is banning ads really the best way to protect gamblers? One could make the argument that gambling falls under the same category as cigarettes or alcohol. This is because it does have the potential to harm public health. All three of them are, of course, a personal choice. And partaking in them is left up to the discretion of the individual.
Banning gambling advertisements don’t really make sense. Regulations, however, would be apter. Studies have shown they can create a desire to gamble in the minds of the youth and adolescents. Placing reasonable restrictions on the promotion of betting and other such related activities is a sensible approach. For example, gambling ads can be restricted to particular channels, during the late hours of the night, and revenue can be put into online advertising so that it would be harder for impressionable children to view or access them. The Australian Government, with the intent to protect children, banned betting ads during live sports broadcasts 5 am and 8.30pm. The ban comes into effect five minutes before the match begins, and ends five minutes after it ends.
Regulations on the contents of the advertisements shown to the public would also help. Most ads depict gambling as an exhilarating, almost utopian activity, and profits are big and guaranteed. Research has found that these ads don’t motivate people to start gambling, they don’t even have an impact on casual punters. They were found, however, to have an effect on problem gamblers, and this may further exacerbate their issues. But even regulations on gambling ads would impact broadcasters, as they would potentially lose out millions of dollars in advertising revenue. It would also take a toll on legal corporate wagering companies, who also contribute, to quite a large extent, to the economy which is where white label companies come in.
In conclusion, completely banning ads wouldn’t be the best way to protect gamblers. The best way to approach issues related to betting would be to acknowledge that such issues exist, and educate the public on how to deal with them, instead of completely ignoring their existence. If you’re concerned about your betting or wagering businesses, talk to us right now or read our other article to learn how to advertise your sports betting website.
Tags: Gambling Ads
