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Content creation is a creative journey that requires a lot of time and patience until you have what you were looking for. Without a doubt, this is a crucial factor on your way to building a successful website. Sadly, we can see that many site owners think that they can succeed only by having quality content on their sites. Therefore, promoting your content is a must. Since there are countless blogs published every second, you need to find new ways to promote your content so you get valuable backlinks from other websites. One of the best ways to promote your content efficiently is to use the Skyscraper link building method. While most SEO managers have heard of it, not many of them use it. Let’s change that.
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Skyscraper link building technique consists of finding a highly-popular content, upgrading it, and getting link juice both from the usual and outsourcing. This is why this method bears this name. You use the existing building, add a couple of few floors, and before you know it, you have a skyscraper in front of you. Thankfully, this is a technique that doesn’t require a lot of time and resources.
Now that you know the basics, we will guide you through the essential steps of the skyscraper link building technique.
The first and foremost thing you need to do is to look for pages with a lot of backlinks. During this process, you will need some tools to help you with this task like SEO Spyglass, Ahrefs, Rank Tracker, Website Auditor, etc. Anyway, the task is to find high-quality content that comes with a plethora of quality backlinks so you can use these content links for your skyscraper.
After you’ve found the perfect content for your project, you are prepared to build even further. Don’t make a mistake by thinking you are duplicating the existing content. You are barely using a popular idea, upgrading it, making it longer and more detailed. Probably the best example of this step is Instagram– a highly popular and simple-to-use social media platform that boasts some viral content. Why shouldn’t you use the original idea as a foundation for an infographic?
So, now you have completed your content, and you are sure it has enough quality. This is the perfect time to set things in motion and test the Skyscraper link building technique. Again, you can use a tool like Ahrefs and look for the websites linked to the original content. You can start the outreaching process, and after you some amount of time, you will have great results in front of you. Remember, your approach needs to be polite, personal, and unique.
As you can see, this is a pretty effective technique. Let’s see what the benefits are.
Besides all of these benefits, you will be able to boost your SERP ranking. This is the reason we are launching websites in the first place. So, you can use this technique without fear, and we assure you, you will not have to wait too long before you see the first results.
There is absolutely no doubt that skyscraper link building is a highly-effective when it comes to receiving valuable backlinks. Your content needs to be top-notch for this technique to succeed. Now, it’s your turn to try this technique out and see which results you will receive. Follow these three simple steps we’ve provided you with. But, don’t expect that you will receive earth-moving results overnight.