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5 Ways to Enhance Your Content Performance Tracking with Google Analytics
💻 Install Scroll Tracking
💻 Track Video Usage
💻 Track Clicks on Social Share Buttons
💻 Collect Article Author & Category
💻 Track Comment Submissions
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#engine #search #searchengineoptimization #searchengine #searchengineoptimisation #engineersday #marketing #marketingdigital #marketingestrategico #marketingdigitaliniciantes #onlinetraffic #traffickeronline #google #Googleanalytics #performancetracking
How To Increase The Traffic Of An Online Gambling Sites
💻 How-to #1: Search Engine Optimization (SEO)
💻 How-to #2: Targeting your audience using gambling targeted traffic
💻 How-to #3: Affiliate programs
💻 How-to #4: Social Media Marketing
💻 How-to #5: Email and SMS marketing
💻 How-to #6: Referral programs
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#engine #search #searchengineoptimization #searchengine #searchengineoptimisation #engineersday #gambling #sportsgambling #onlinegambling #gamblingschool #marketing #marketingdigital #marketingestrategico #marketingdigitaliniciantes #onlinetraffic #traffickeronline
Things You Should Know About Fragment URLs
👨👦👦 A Fragment URL Specifies A Location Within A Page
👨👦👦 Fragments Are not Sent in HTTP Request Messages
👨👦👦 Anything After the First # is a Fragment Identifier
👨👦👦 Changing A Fragment ID Doesn’t Reload a Page but Does Create History
👨👦👦 JavaScript Can Use window.location.hash to Change Fragment IDs
👨👦👦 Googlebot Ignores Fragments By Default
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#url #searchengine #searchengineoptimization #searchengineoptimisation #searchengines #engine #search #engineersday #seo #marketing #marketingdigital #marketingestrategico #marketingdigitaliniciantes #business #branding #googleads #socialmediaexpert
Did You Know?
On average, the open rate for welcome emails is 82%
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#emailmarketing #emailmarketingtips #marketingemail #emailingmarketing #email #vapemail #sendmoremail #emaille #emailme #marketingdigital #digitalmarketing #digitalnetworkmarketing #digitalmediamarketing #digitalnimarketing #digitalesmarketing #branding #seo #googleads #socialmediaexpert #marketingdigitalargentina #marketingafiliados
Did You Know?
Link building is the most difficult SEO tactic, according to 65% of marketers
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#searchengine #searchengineoptimization #searchenginemarketing #searchengineoptimisation #searchengines #searchengineranking #searchengineoptimizationtips #searchengineoptimizationseo #searchengineoptimizationservices #searchengineadvertising #searchenginejournal #searchengineoptimizationtools #searchenginevisibility #searchenginemarketingspecialist #searchenginemarketingagency #googlesearchengine #searchengineland #searchenginewatch #searchengineoptimaztion #searchengineoptimizationhelp #searchenginerankings #searchengineoptimizationist #searchengineoptimizationexpert #searchengineoptimazation #searchengineexperts #searchengineoptomization #searchengineoptimizationarizona #searchengineoptimizationmarketing #searchenginestrategy #searchengineowner
Did you know?
Infographics are liked and shared on social media 3 times more than other types of content
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#infographic #infographics #inforgraphic #infographicdesign #infographicsdesign #infographicz #infographicdesigner #fitnessinfographic #informationgraphics #videoinfographics #infographicoftheday #infographiccompetition #businessinfographic #infographicvideos #infographicone #infographictemplate #geographicinformationsystems #fitnessinfographics #amazingslideinfographic #infographicseries #infographic_design #dailyinfographic #foodinfographic #infographicresume #infographicvideo #infographicsproject #bernamainfographics #infographicbooks #beautyinfographic #realestateinfographics
6 Reasons Why Customer Aren't Opening Your Emails
⌨ Unclear call-to-action
⌨ Bad design
⌨ Default preheader
⌨ No list segmentation
⌨ Email not responsive
⌨ No personalization
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9 Metrics That You Can Use Google Analytics To Track
🖥 Volume of download
🖥 Volume of the outbound link clicks
🖥 Affiliate link clicks
🖥 Number of form submission
🖥 Page scrolling depth
🖥 Know who is the most popular blog authors on your site
🖥 Know your user most-read topic
🖥 Ecommerce sales data
🖥 Sales funnels tracking
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#googleanalytics #googleanalyticscertified #googleanalyticstips #seo #digitalmarketingagency #googleads #socialmediaexpert #analytics #dataanalytics #businessanalytics #bigdataanalytics #google
The Power Of The Referral Program
👨👧👧👨👦👦 Creates loyal customers
👨👧👧👨👦👦 Leads to WOM (word of mouth)
👨👧👧👨👦👦 Provides influential advertising
👨👧👧👨👦👦 Produces more trust
👨👧👧👨👦👦 Creates more sales
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NerdWallet was launched by Tim Chen and Jacob Gibson back in 2009. San Francisco-based firm is relatively young, but it achieved some exceptional results in the last couple of years. At first, NerdWallet was just a small company that compared various credit cards and presented it to its users. Now, we can see that this organization is an authority in the world of finance. Naturally, this journey wasn’t easy. However, one of the most impressive things the company managed to attract so much search traffic. It is estimated that its website has roughly 11 million organic traffic monthly, according to SEMrush. This cannot be done without having the right approach. Now, let us look at some of the methods NerdWallet implemented in their content strategy and made it so effective.
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Sure, there is much different content that can reach Google’s first page due to keywords and backlinks. When talking about NerdWallet’s most popular content, it should be said that it has many guides and tools. This made it possible for the website to create a loop of backlinks and traffic, where both of these two elements reaped benefits from each other. Organic traffic is attracted by generating reviews and ratings of different services and products. By creating this content, it’s possible to capture all the relevant keywords.
In case you weren’t aware, ego bait is a method of producing content that heavily relies on other sites’ need to get a backlink. NerdWallet mastered this method by reviewing services and products and handing out some symbolic awards. It goes without saying that showing the awards and recognitions is a good way of promoting a company. Therefore, these awards are posted on the company’s website. Whenever this was done, NerdWallet had another link to its website.
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An element that played a pivotal role in NerdWallet’s content strategy was the competition’s online reviews. This means that they could identify websites within their own industry who were more than willing to post reviews about their competition. So, after they’ve properly done their branding, they were able to reap the benefits of these reviews. How’s this done, you ask? There are four steps you need to follow:
NerdWallet focused on creating content that’s likely to be shared on social media. This type of content is usually op-eds or top 5 or 10 lists. Naturally, people tend to share content they believe to be relevant enough. Simultaneously, content that causes emotions, either by being opinionated or humorous, represents a high percentage of content shared on social media. There are a couple of relevant examples we can take a look at.
In the case of NerdWallet, we can see a perfect example of a successful content strategy. Without a doubt, this one managed to develop a highly-reputable brand from scratch. If you are in the same niche as NerdWallet, be sure to check some of their content out and try to create a similar one. Above, we’ve provided you with steps this company covered to build one of the most reputable brands in its niche.
Tags: Content Marketing, Content Marketing Strategies, Keyword Research, Link Building, NerdWallet, SEO, Social Media
