Link Building – Link Roundups

Link building is a topic that has been covered time and time again. Various books, articles, and courses cover the subject, so it is straightforward to find information about this area. However, you may not know that there is an entire industry around link-building services; many companies exist solely to build links for clients to achieve their SEO goals. There are many ways to link building, and it will be the subject of future articles on this site. For now, though, let’s talk about where you might find links – Link Roundups!

What Are Link Roundups?

What is a link roundup? A link roundup is just what it sounds like; someone has put together a list of links they recommend that you visit. Why would someone create a link roundup? There are reasons why some people do this, but primarily because they are trying to build content, traffic, and relationships for their site by providing something helpful – the curated list of links. Who are these roundup curators? Anyone can create roundups, but two types of people typically do this: bloggers and web admins. Bloggers tend to create link roundups to drive traffic and grow their following; it is a way to show the things they like – and hopefully, you’ll like them too! Web admins are in link building, creating roundups designed to promote their clients’ sites. Some webmasters utilize automated submission tools to achieve this goal.

How Do I Find Link Roundups?

There are many ways to find link roundups. Let’s take a look at some strategies for finding link building opportunities:

1. Google Alerts – One of the best tools I know of is the Google Alerts tool, which allows you to create an alert based on any topic or keyword that you like. You can then have Google deliver results to your inbox every time they find new content that matches your criteria.
2. Twitter Search – There are thousands of Twitter users, and many of them are involved with link building in some way or another. One great way to connect with these people is by using the #linkbuilding hashtag, often used when people share link-building tips and information.
3. Link Building Forums – There are many forums out there dedicated to the subject of link building, and these can be great places for finding opportunities. Some platforms even have threads devoted to “link roundups” where members will post their favorite links each week!
4. Link Roundups on Other Sites – This is one of the best strategies. A great way to find link-building opportunities is to find sites that already create link roundups (and also use Google Alerts) and then contact them, asking if you can contribute your list of links!
5. Google Webmaster Tools – This is not a great way to find opportunities, but it can help you once you find them! If someone has linked to your site without your knowledge, you can use the “Links to Your Site” report in Google Webmaster Tools to find out where they are. Once you do that, you may be able to get in touch with them and ask if you can provide a link on their page.

In Conclusion

Link roundups can be an excellent source of link-building opportunities for any link builder. Using Google Alerts, Twitter Search, and other tools to find link roundups, you can contact the service and get your links included!

Tags: Link Building, Link Building 101, Link Roundups, SEO