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The coronavirus has inevitably impacted every part of our daily lives. Quite naturally, the ramifications of the lack of labor are reflected in the general slowdown of industries and private businesses. 69% of brands have reported that they have seen a drop in demand for their products and services since…
The process of preparing your website to be indexed by search engines is known as Search Engine Optimization, better known as SEO. Technical SEO is an incredibly vital step within the whole SEO strategy. The reason it is referred to as ‘technical’ is that it does not directly involve anything…
YouTube has come a long way since "Me at the zoo". It has since become the Internet’s largest video sharing platform, with over two billion users from all over the world. We’re not exaggerating when we say that there’s something for everyone on there. It is home to millions of…
Negative SEO involves black hat practices that violate any search engine guidelines, rules, or stipulated regulations. The main reason one would employ negative SEO strategies is to ruin or undermine one’s competition. This process doesn’t involve directly boosting one’s own websites’ standing but does involve causing harm or even destroying…
Google dominates over 90% of the world’s search engine market shares. The search engine receives an average of around 63,000 searches per second on any day. This global dependence on Google stems from its ability to deliver accurate search results. Google does this by pulling the most relevant content from…
Google ads are arguably one of the most effective advertising platforms out there. It’s popular amongst today’s digital marketers. And, if you do everything right, you would be able to get the word about your business out there with ease. If you’re familiar with how Google ads work, you would…
Alexa, Siri, and Cortana – virtual assistants that make our lives so much easier. So much so that we don’t even have to type the things we want to look up manually. Voice search options have made everything so much more convenient for users, giving them a seamless hands-free experience.…
Advances in voice search technology have changed the way people all around the world look up things on the internet. A quick Google search is now so much more convenient than it already was. Most smart devices offer a quick hands-free way to navigate the internet. While this, of course,…
Flickr has been just about every professional and amateur photographer’s go-to to get their work out there. While not as popular as other social media platforms like Facebook, or even Image sharing websites like Instagram, it stands out as it is a space that genuinely encapsulates the art of photography.…
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