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The term "5G" refers to fifth-generation mobile networks. It's a natural evolution of existing LTE (4G) and similar technologies like WiMAX, HSPA+, etc. The first specification was developed in 2009 by the 3rd Generation Partnership Project (3GPP). However, commercial deployment is expected only around 2020. Let's look at how 5G…
Media coverage has become a necessity for companies looking to make a name for themselves in this day and age. Marketing efforts have evolved from simple advertisements to more innovative ways of getting the attention of potential customers. However, marketers have a growing debate about whether it is ethical for…
We cannot stress customer satisfaction's enough. A company's ability to address the needs of its customers determines its survival. Customer satisfaction is one yardstick on which companies are measured, and it's calculated using metrics including field audits, net promoter scores, consumer feedback surveys, and mystery shopping. But what is customer…
If you have an Instagram account, it is not the easiest thing to get followers. If you want to grow your following without paying for them, you need to do several things. This blog post will give you 11 tips on how to get more followers on Instagram and finally…
Customers of all ages are more involved than ever before. Not only do they want to feel like part of the brand, but they also want to be included in its development and evolution. Millennials and Gen-Zers now have a combined purchasing power of $3 trillion. To succeed in today's…
How do you feel about this website? Do you trust it or not? You might be wondering why we ask these questions, and the answer is simple. Website trust flow is a critical metric that can help determine how many people will stay on your site for long periods. This…
Native advertising is becoming even more significant in 2022 and far more complex. Save for a few pioneering advertisers and publishers until now, the native ad space has mainly been unstructured and murky. The rise of header biddings and other programmatic technologies brought much-needed order to the world of native…
Marketing has been a part of life since the first human-to-human interaction. From the barter system to the modern business process, marketers have always tried to find innovative ways to spread their message and persuade people to buy their products or services. Inbound Marketing In Numbers Inbound Marketing is an…
COVID-19 is a new virus that has been spreading across the country. In just one month, it's already shuttered more than 200 businesses in Malaysia. It was first detected by scientists at the Malaysian government lab on July 16th and quickly spread to other cities within three days of its…
