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You’ve invested a lot of time and resources to create high-quality content for your website. Now, it’s all optimized and posted on your website. You even have promoted it on all your social media accounts. However, the number of new visitors isn’t as high as you thought they would be.…
There are quite a few ways you can attract more organic traffic to your website. All of these methods can be categorized into two main groups, direct and indirect efforts. Using direct efforts means you will attract organic traffic through link building strategies like social media marketing, guest posting, etc.…
One of the most frequent questions during website optimization is, do hash signs have any influence on the site’s Search Engine Optimization efforts? How Google treats fragment links? Are they overlooked? What’s the accurate way of using them? The answer is pretty complex since it can vary from situation to…
Every month, more than 100 million people in the United States take at least one day to stop what they’re doing, relax, and listen to their favorite podcasts. A good percentage of these people listen to podcasts almost every day. Most people are accustomed to consuming information on the go.…
Modern businesses are always competing against other brands to get their content in front of relevant users. Over the years, there has been some debate regarding the utility of link building and how effective it is. But this doesn’t change the fact that Google, the leading search engine in the…
Link building is intentionally identifying spaces that a website can link to one’s content. The method of link building creates awareness among audiences that may be interested in the same or a related subject matter. Today, the inherent value in the role that link building plays has become a debatable…
Many successful marketers often refer to keywords as the ‘building blocks of business.’ It’s often easy for brands to ignore keyword research, and most marketers might believe that selecting keywords for business come naturally according to the brand’s natural marketing strategy. But when it comes to paying real dollars for…
The process of preparing your website to be indexed by search engines is known as Search Engine Optimization, better known as SEO. Technical SEO is an incredibly vital step within the whole SEO strategy. The reason it is referred to as ‘technical’ is that it does not directly involve anything…
Negative SEO involves black hat practices that violate any search engine guidelines, rules, or stipulated regulations. The main reason one would employ negative SEO strategies is to ruin or undermine one’s competition. This process doesn’t involve directly boosting one’s own websites’ standing but does involve causing harm or even destroying…
