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The world of podcasting is going through a renaissance at the moment. More than 50% of people in the United States over the age of 12 listen to podcasts from time to time, while almost 33% listen regularly. Currently, there are more than three-quarters of a million active podcasts in…
When it comes it marketing, video is the future of content. And the future is now. New research indicates that 85% of people in the United States actively watch online videos. It’s no wonder that 9 out of 10 marketers consider video a central part of their overall strategy. If…
You don’t need us saying to know it, but we’ll mention it anyway – YouTube is big business. What once was just a simple video streaming platform has now become the second most widely used search engine on the planet, right behind Google. Yes, you read that right. That’s why…
Malaysia is a member of an Association of South-East Asian Nations (ASEAN), and one of the biggest factors that influence how ASEAN nations invest in digital can be found in their marketing trends. Online retailing is becoming more integral to how people live their lives day-to-day, and this trend hasn’t…
Are you a B2B enthusiast or professional? Are you tired of the status quo? Do you need a strategy that works and is highly effective for your business? You are in the right place. I'm Samantha, and I'm the spokesperson for this video series. In continuation of the series on…
Influencer marketing was once limited exclusively to celebrities and a few bloggers. Things have changed drastically since then. When you first begin looking into influencer marketing, you may find conflicting recommendations from experts. Some say that you need to partner with influencers in growing your brand, while others say that…
To be competitive and thrive in today’s digital marketing world, more and more businesses are hiring outside companies to do their digital marketing for them. If you want to grow fast, you need a company that can scale with you. You also need someone who will think about your company’s…
When you’re new to something, it’s easy to get lost. And when you’re new to podcasting, things can turn left quickly. That’s because podcasting is such a new medium that not many people have a full grasp of it. Most have no idea what they are doing. One of the…
Do you own a brand? Did you know that your knowledge of SEO or Search Engine Optimization can be advantageous to your marketing efforts? Hi and welcome. I’m Samantha, and I’m the spokesperson for this influencer marketing video series by NickMetrics. In today episode, we will consider the relationship between…
