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SEO is a method that provides small businesses with an opportunity to operate on a much broader level. So, it is crucial to know the difference between the local and national levels. Local SEO has a priority to appear on SERPs in a particular location. At the same time, national…
Running a successful and fruitful Google Ads campaign requires having the ability to be under many different hats. It can be said that this is a necessity. These “hats” span from having exceptionally-written google text ads to conducting proper keyword research. Google Ads is still the best way to be…
Hi everyone, I'm Gladys and welcome to another episode from the Digital Marketing 101 web series by NickMetrics! In this video, we will be considering how you can use Twitter ads for online gambling business. Twitter is a popular social media platform. This is another means of advertise your online…
You’ve invested a lot of time and resources to create high-quality content for your website. Now, it’s all optimized and posted on your website. You even have promoted it on all your social media accounts. However, the number of new visitors isn’t as high as you thought they would be.…
There are quite a few ways you can attract more organic traffic to your website. All of these methods can be categorized into two main groups, direct and indirect efforts. Using direct efforts means you will attract organic traffic through link building strategies like social media marketing, guest posting, etc.…
Hi everyone, I'm Gladys and welcome to the Digital Marketing 101 web series by NickMetrics! In today video, our main focus in on Facebook Lookalike Audience. What does it mean? And why is it even important as a digital marketing technique? Question 1– What is a Lookalike Audience? Simply, a…
One of the most frequent questions during website optimization is, do hash signs have any influence on the site’s Search Engine Optimization efforts? How Google treats fragment links? Are they overlooked? What’s the accurate way of using them? The answer is pretty complex since it can vary from situation to…
Although the current pandemic has had a huge impact on the global sports industry, undoubtedly life moves on. Several major sports leagues like MLB, NFL, and NBA have all announced the return of their players on the court. For the time being, all of the games will be played without…
Greetings, I'm Chandni, NickMetrics.com spokesperson. Welcome to another episode from the content marketing video series by NickMetrics. In today video, we will look at the key steps in content marketing. Without a strategy, content marketing is NOTHING. Even with the most interesting and thought-provoking content, if the right audience can't…