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Not too long ago, Malaysia was one of South-East Asia's hottest betting markets. The government's tough stance on gambling is probably the reason for this swift growth. But due to recent law changes, the market has slowed down significantly. Excessive advertising campaigns are not allowed either because gambling is still…
Every marketer heard about influencers. As their name says, these personalities are the face of internet marketing in this day and age. They are responsible for the established interested audience and for being an individual voice to a lot of different campaigns. Their role is to be a personalization of…
Social media has completely changed the way businesses market themselves. It allowed small businesses to compete with their enterprise counterparts and make a splash on a global level. People mostly use it to boost brand awareness, attract visitors, and increase sales. In social media, influencers play a huge role, which…