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In the 2020s, you can't run a small, local business without a proper regional SEO strategy. Nowadays, more than 90% of people find a local business through Google. That's why having a higher ranking in local search results is crucial. You're practically invisible if you're not visible on the first…
There are millions of micro and small business operations in the Malaysia. They're all competing for the attention of potential customers, and they all have limited budgets. So how can you make your small business stand out in such a crowded field? Why Is Marketing So Important For Small Businesses?…
Instagram has been extremely popular for several years now. So many people use it to share their lives with friends and family, but did you know that you can make money from Instagram? That's right! There are ways you can monetize your account and earn an income. This article will…
No doubt that consumers are the lifeblood of any business. After all, there would be no revenue and no business at all without customers! That's why it's so vital to creating a customer centric marketing strategy that puts your target audience's needs and wants front and centre. However, what does…
Social media! Doing it right can help your business get more attention, bring in many new customers, and increase your bottom line. And if you fail to do it right, it can waste a lot of time and even more money. What can you do? How can you nail your…
There's no doubt that video marketing is getting popular. A recent study by Cisco predicts that by 2021, 82% of all internet traffic will be video traffic. That's up from 73% in 2016. With numbers like that, it's no surprise that more and more businesses are turning to video marketing…
If you've ever owned a business, marketing can be challenging. It's hard to understand how to measure the results of your efforts. The good news is that you're not alone. Businesses face marketing as a common challenge, but the good news doesn't stop there. There are ways to overcome these…
Your brand essence is what your company or product represents to your consumers. It's the core of how customers perceive you, and it drives their loyalty (or lack thereof). Think of it as the emotional appeal behind why customers purchase from you. It would be best if you mirrored brand…
It can be challenging to know how to approach a blog or website to write a guest post. You don't want to be too desperate, but you also don't want your request to get lost in the shuffle. The key is to create a perfect pitch. Why Is Having a…
