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If you haven’t thought about advertising your business on Pinterest, don’t worry. Plenty of advertisers overlook this social networking service, and boy, they’re missing out. As of 2019, Pinterest has 291 million active users. With a worldwide reach, and the ability to easily reach your target audience, this online platform…
Reddit – the self-proclaimed ‘front page’ of the internet. The platform has been around for years now and predates most other social networking websites. Reddit skyrocketed since its inception, attracting millions of users from every single corner of the world. Apart from being a space with great content, Reddit also…
Tumblr has been the trailblazer for trends since it was founded back in 2007. And despite the change in ownership in 2013, it’s safe to say that the micro-blogging cum social networking platform has one of the most fiercely loyal fan bases ever. Despite the recent drop in traffic due…
In just a few months, Tumblr will be a full-fledged teenager. Only a few weeks after it was created in 2007, it gained a few thousand followers. Today, a little more than a decade later, it’s a unique social networking platform. With over four hundred million registered users and three…
Geolocations have entirely changed how modern marketing works in this day and age. This is a relatively new type of digital marketing, but research has shown that it is incredibly effective, as well. It is a game-changer in the advertising field, especially on local levels, and it’s a trend that…
This year has seen some significant changes to Google’s phrase match. They recently announced a broadening of their match criteria. This is a huge win for anyone who would want to promote their business in search engine. These changes mean that online ads would have a much broader reach than…
While dabbling in the realm of online marketing, one would encounter several obstacles. But there are very few things in the marketing world more disheartening than campaign rejections and account ban problems. You pour your heart and soul out into that new project, mold it to suit the needs of…
There are millions of websites online. It’s no wonder these websites are competing to be noticed. Therefore, you need to know what makes your customers stay on your website. That means you’ve got to improve your site’s user experiences. Your website has to be well-optimized. For users to have a…
Creating an effective ad campaign is not easy. If you’re someone who has been actively involved in the online promotion of companies – be it your own or someone else’s, some questions are bound to have crossed your mind. What makes a good ad? Why do some Google ads do…