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Doing content takes time. Doing quality content takes A LOT OF time. The problem is that most managers waste too much of it. According to recent research, nearly 60% of marketers waste time creating content ideas. That is where a content management workflow comes in to save the day. What…
A content strategist is a person who works to understand the goals of the business and the needs of the user. From this, he would be able to plan, develop, and deliver clear and appropriate content that connects. A content strategist can also be defined as a professional who plans…
The landscape of content marketing is evolving. What happened five years ago may not be as effective today, and what's popular now may be completely different in a few years. So what can we expect in 2022? Increasing Amount Of Content We can expect that the content produced will continue…
In today’s marketing landscape, marketers deploy a quarter of their budget on content marketing. A known fact is that potential customers’ first visit to your website will end up without purchasing in over 90% of cases. That is where content marketing and lead generation fit in. 4 Ways To Exploit…
Marketing has been a part of life since the first human-to-human interaction. From the barter system to the modern business process, marketers have always tried to find innovative ways to spread their message and persuade people to buy their products or services. Inbound Marketing In Numbers Inbound Marketing is an…
HARO, or help a reporter out, is a method journalists use to find sources for their articles and stories. However, you don’t need to be a columnist to reap all the benefits this approach provides to its users. Surely, we are talking about a compelling resource that can help you…
Is your business doing well? Do you want to know how to amplify your influencer content and marketing efforts? Have you tried several ways of doing that, but to no avail? Hi and welcome! I am Samantha, and I'm the spokesperson for Influencer Marketing video series by NickMetrics. Today, our…
Creators have always been at the center of attention when it comes to marketing. For decades, people have paid profile celebrities to work on their marketing campaigns and to help them sell products. However, over the past 15 years, with the emergence of social media websites, influencers have been at…
Hi and welcome again. I'm Samantha, spokesperson of NickMetrics. In continuation of our SEO video series by NickMetrics, today, we will talk about upgrading your existing content for SEO. Do you want your website to rank higher on Google and other search engines? Then, this video is for you. Specifically,…
