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As there are nearly 90 billion Google searches every month, marketing on search engines and optimizing your website to appear higher on SERPs is essential to reach your target audience. Search Engine Marketing (SEM) and Search Engine Optimization (SEO) are digital marketing strategies that help you achieve this goal. SEM…
Today, we will be going over Display Ads, aka Display PPC. We know that you have heard the term display ads before as they are becoming more rampant all over the Internet and on social media sites such as Facebook and Twitter. In simpler terms, a display ad is an…
If you're reading this, then we're going to assume that you've already got an understanding of the basics of Google Ads. That's good! This article is only for people already using Google Ads but wants to improve. For example, maybe your CTR isn't fantastic, or you think better placements could…
Do you own a business that runs a website? Is your website taking advantage of automation appropriately? Going by the increasing amount of roles played by artificial intelligence in pay per click search and account management, it is pertinent that businesses stay vigilant and pay attention to understand how capable…
So you've heard of Google Ads, but what are they? First of all, they're not Google Adwords. Later on, we'll get into what ads are on Google's search engine results pages (SERPs). How Do Google Ads Work? First things first - what is Google Ads? Or, instead, how does it…
Are you a business owner? Do you have a market-oriented business? Do you want to increase your odds of success with advertising? Welcome to this latest pay per click video series by Nickmetrics.com. I’m Jolin and I’m the spokesperson for this pay per click video series by Nickmetrics.com. In this…
Pay per click for gambling business has been growing over the past decade. With the amount of competition that exists today, every online business needs to promote their content, products, and services. There are several ways to do this, from social media marketing and affiliate programs to probably one of…
